Our own columns

Yes Bro Explains: Marketing

Original analysis from the Yes Bro Desk, with a link for every fact. Opinions are kept to a minimum, with some effort.

• AI search is changing how customers find brands. Here is what marketers should do about it

  Shoppers now start on ChatGPT and Meta's AI is editing the ads. Reviews and plain old Google still decide the sale, which is reassuring for anyone who answers their reviews. A guide to marketing in the age of the answer engine.

  25 October 2026 · Yes Bro Desk